THE AUTOPEOPLE REPORT | August 2026
THE AUTOPEOPLE REPORT
August 2026

How Dealers Talk Themselves Out of Great Leaders
Ask almost any dealer what they’re looking for in a new general manager or sales leader, and brand experience is usually near the top of the list. “I need a Toyota guy.” “Has to have Ford experience.” “We only want candidates who’ve sold Cadillac.”
It’s an understandable instinct. It’s also, more often than not, a mistake. And it’s one of the biggest reasons operators miss out on genuinely great talent.
Ask almost any dealer what they’re looking for in a new general manager or sales leader, and brand experience is usually near the top of the list. “I need a Toyota guy.” “Has to have Ford experience.” “We only want candidates who’ve sold Cadillac.”
It’s an understandable instinct. It’s also, more often than not, a mistake. And it’s one of the biggest reasons operators miss out on genuinely great talent.
Ask almost any dealer what they’re looking for in a new general manager or sales leader, and brand experience is usually near the top of the list. “I need a Toyota guy.” “Has to have Ford experience.” “We only want candidates who’ve sold Cadillac.”
It’s an understandable instinct. It’s also, more often than not, a mistake. And it’s one of the biggest reasons operators miss out on genuinely great talent.
How Long Should a Dealership Management Search Really Take?
When a dealership needs a new service manager, general manager, or fixed operations leader, the first question is usually, “How long is this going to take?” The answer depends on how you’re looking. Read More
How Long Should a Dealership Management Search Really Take?
When a dealership needs a new service manager, general manager, or fixed operations leader, the first question is usually, “How long is this going to take?” The answer depends on how you’re looking. Read More
Why Internal Recruiting Teams Still Use Outside Recruiters
Many large dealership groups today have internal recruiting teams. They post jobs, review resumes, schedule interviews, and help manage hiring across multiple rooftops. So when those same organizations still hire outside recruiting firms, it raises an important question: Why would a dealership group with internal recruiters need external recruiting support at all? Read More
Why Internal Recruiting Teams Still Use Outside Recruiters
Many large dealership groups today have internal recruiting teams. They post jobs, review resumes, schedule interviews, and help manage hiring across multiple rooftops. So when those same organizations still hire outside recruiting firms, it raises an important question: Why would a dealership group with internal recruiters need external recruiting support at all? Read More
Our candidates have to meet our rigorous specifications, which include exceptional competency in their area of expertise, as well as adhering to our client’s ideal criteria. Only then do we rate them highly and present them to our clients.
General Sales Manager
- GSM – German Brands
- Track record of great job stability
- Ready for a General Manager role
General Manager with Platform GM Experience
- Candidate is experienced in operating multiple locations
- Will also consider large dealership
- From Arizona and willing to relocate
Fixed Operations Director
- Strong background in large Service Operations
- Will consider multi-small store opportunity
- Prefers West or South
Human Resources Executive
- Southeast based executive with large group experience
- Candidate will relocate
- Successful HR track record
Having the right compensation strategy is critical to attracting and retaining top automotive talent.
Autopeople has compiled current salary and market data from across the automotive industry into our 2026 Salary Guide, designed to help employers evaluate compensation, stay competitive, and make informed hiring decisions.
As a leading automotive recruitment firm serving organizations across the United States, we understand how quickly the talent market can shift. This guide provides valuable insight to help you benchmark pay rates and determine where adjustments may strengthen both your hiring and retention efforts.
Get the latest automotive salary insights today.
Having the right compensation strategy is critical to attracting and retaining top automotive talent.
Autopeople has compiled current salary and market data from across the automotive industry into our 2026 Salary Guide, designed to help employers evaluate compensation, stay competitive, and make informed hiring decisions.
As a leading automotive recruitment firm serving organizations across the United States, we understand how quickly the talent market can shift. This guide provides valuable insight to help you benchmark pay rates and determine where adjustments may strengthen both your hiring and retention efforts.
Get the latest automotive salary insights today.
Please view our website at www.autopeople.com, call 1-800-659-9501 or email me, David Adragna, at [email protected] to discuss what Autopeople
can do for you.
Autopeople, 5170 Golden Foothill Pkwy., El Dorado Hills, CA 95762, United States











